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Potential clients and people that can hook you up with potential clients are everywhere, they’re moving around you like schools of fish but they don’t know you, they don’t know who you are or what you can do for them.

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Let’s change that.

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Life is more enjoyable when you have a network of intelligent, high-quality friends and associates that genuinely like you and want to hook you up. You greatly increase your opportunities for friendship and business when you open yourself up to meeting people. It’s a skill that will evolve over your entire life, the main thing is to understand the keys to being a man of action and confidence everywhere, coffee-shops, markets, restaurants, even on the street.

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1: Make yourself “attractive”.

Not to be confused with “good-looking” anyone can achieve attractiveness. First things first - eat right and exercise, this will increase your energy, focus and desire to kick-ass but it will also make you more attractive which will make people more likely to notice you and want to know you which makes striking up conversation much easier.

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2. Show them you’re a winner.

Invest some thought into your appearance and style, focus on the details - hair, sunglasses, watch, belt, shoes… if those are “on” you can wear jeans and a t-shirt and you’ll look like you understand what’s important.

In social circles you’re heavily judged on your appearance for good reason, people who have been around can tell a lot about someone by how they choose to present themselves. Remember you’re not trying to impress the cute girl in her early twenties at the coffee-bar, you want the distinguished gentleman that owns multiple businesses and could use someone of your expertise in his corner to be impressed. By dressing stylishly you’re telling people “I’m a part of this society, not just passing through, I want you to acknowledge me”, which they will. It shows that you care and you’re in the game. Make sure you get that girl at the bars number though.

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3: Put yourself in a social mode, Learn the subtleties of body language.
It doesn’t hurt to remind yourself to be aware of your surroundings, keep your head up, look around, when you catch someone looking at you don’t look away, nod or smile with your eyes. Later when you’re both waiting in line at the local hot-spot they’ll recall that you’re interested and alert and send you subtle signals that they’re open to being engaged.

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4. Recognize and move with the situation.

Remember you’ve got places to go, only talk to people when there’s an opening for conversation. Say something witty and leave it at that, they’ll see you again. Your manners should come off as super polite but slightly aloof. If the conversation is good and you don’t want it to die, ask relevant questions, most people like to talk about themselves if you show a little interest.

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5. Keep it casual.

Your not a sales-man your objective is to make friends with like-minded individuals. Mention what you do for a living only when it’s appropriate and if your new friend infers that they or someone they know might require your services don’t get all anxious and try to seal the deal. Give them your card, find something you can do together that isn’t business related that will be both fun and set up a meeting to talk further. Be easy-going, let the business aspect happen on it’s own.

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6. Just do it.

The best way to make friends with someone after you’ve initially met is to be easy-going and easy to talk to. Transition between moments fluidly never making anyone feel awkward with in-appropriate questions… these are skills that take time to master and the only way you’re going to get there is by finding yourself in social situations and analyzing your behavior so that you improve.

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